Now Brief is one of the standout features of One UI 8, powered by Galaxy AI. It aggregates information from Samsung’s stock apps as well as Google apps to present users with personalized, context-aware updates at a glance. This includes details like upcoming flights, reminders, weather conditions, and even music playlists.
On the Galaxy S24 and S25 series, Now Brief has become a highlight of the new software, showcasing how Samsung is leaning on AI to improve daily usability. Its absence on the S23, however, has left users puzzled—especially since some have managed to run it by sideloading the APK.
Why Isn’t It Coming to the S23?
Samsung has not given an official explanation for withholding Now Brief from the Galaxy S23. From a hardware perspective, the phone can handle the feature with ease. The decision appears to be less about technical limitations and more about product strategy.
Industry observers suggest Samsung is deliberately restricting the feature to newer models to encourage upgrades. While this practice isn’t unusual in the tech world, it has drawn criticism for potentially alienating loyal S23 users who expected equal treatment.
User Reactions
The fact that Now Brief is missing from both Beta 1 and Beta 2 strongly suggests it will not be included in the stable One UI 8 release for the S23. Many users have expressed frustration online, accusing Samsung of using AI features as a tool to push sales of newer devices.
As the official rollout of One UI 8 approaches, the disappointment among S23 owners is palpable. Unless Samsung reconsiders, it seems these users will have to live without one of the most exciting Galaxy AI features.
