Chipolo unveiled the latest version of its tracking device, Chipolo POP, which now supports both Apple’s and Google’s lost-item tracking networks right out of the box. This marks a significant update from previous models, which were limited to compatibility with only one platform at a time.
By combining support for both ecosystems into a single device, Chipolo aims to simplify purchasing decisions for consumers. The company also notes that the universal compatibility makes Chipolo POP a more versatile gift option, as buyers don’t need to know whether the recipient uses an iPhone or Android device.
Chipolo joins other companies like Tile, Pebblebee, and Samsung in offering Bluetooth trackers similar to Apple’s AirTag. Unlike Tile, which built its own tracking network using its app’s user base, Chipolo has opted to integrate directly with Apple and Google’s established finding networks. (Though Tile launched before the AirTag, Apple’s entry into the market led to increased competition, eventually prompting Tile to sell to family locator company Life360 for $205 million in 2021.)
Chipolo reports that it has sold over 4.5 million tracking devices to date. Since launching its first Apple “Find My”-compatible products—the Chipolo ONE Spot and Chipolo Card Spot—the company has experienced an average annual growth rate of 30%, according to information shared with TechCrunch.
The new Chipolo POP builds on popular features from earlier models. It allows users to double-press the tracker to locate their phone, set custom ringtones, receive out-of-range alerts, and even use it as a remote selfie button. The device now boasts an improved Bluetooth range of up to 300 feet (90 meters) and features a user-replaceable battery with a lifespan of up to one year.
Available in six vibrant colors—blue, black, green, red, white, and yellow—the Chipolo POP retails for $29 (or £30/€35) and can be purchased from Chipolo’s website and Amazon.